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Sennari's CEO To Speak On Mobile Entertainment at NJ Technology Council's Wireless Evolution Expo

Date:

Wireless Developer Network

Cupertino, Calif.& Hoboken, NJ - Feb. 21, 2006 - Bill Barhydt, CEOof Sennari, the world leader in CRM-based applications for mobilephones, will lead a presentation entitled"Mobile Entertainment-TheGlobal Launch has Begun!"at NJ Technology Council's WirelessEvolution: Applications, Services and Content Expo.

As mobile embraces entertainment, new technology and features arecontinually being introduced and offered to consumers, as seen at therecent 3GSM World Congress. Barhydt will draw on his experience todiscuss what's hot now, such as ringtones and gaming, and the future ofmobile, including music downloading, video/TV and next generationdevices.

Barhydt will be speak on Feb. 28 at 2:20 pm EST at Stevens Institute'sBabbio Center and will be joined by Irwin Gerszberg, director of LocalNetwork Access Technology for AT&T. More information about the expocan be found at http://www.njtc.org/events/indevt.asp?dbid=453054855

About Sennari
Sennari offers the first mobile customer relationship management (mCRM)platform that helps carriers and content providers know theircustomers.

Sennari's services are designed to increase loyalty and revenuepotential by enabling all forms of consumer relationships within mobilecontent applications, including real-time events, customer interaction,friend based referral programs, opt-in marketing and SMS campaigns. Formore information, visit www.sennari.com.

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