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GSMA Nominates Sennari's"PrizePlay"as"Best Made for Mobile Game"

Date:

TMCnet

Sennari, a provider of mobile CRM applications for mobile carriers and content providers, has been nominated for the prestigious 2006"Best Made for Mobile Game"award by the GSM Association.

The company was nominated for the award based on the success of its new CRM-based game offering,"PrizePlay,"a suite of games designed using a pay-per-play model with in-game prizes to encourage repeat play."PrizePlay,"which was launched in late 2004, is available through major carriers, including U.K-based Vodafone.

"Our goal is to deliver products that not only provide a fantastic user experience, but also bring real value to mobile carriers,"said Bill Barhydt, CEO of Sennari, in a news release."The honor bestowed to us by the GSMA recognizes that our products are best in [their] class. We are looking forward to offering even more compelling products in the future."

"The 2006 GSM Association Awards have been specifically designed to showcase the diversity of products and services and the quality, ingenuity and level of innovation that combine to fuel the mobile value chain,"said Rob Conway, CEO of the GSM Association."Entries this year have again exceeded our highest expectations, reflecting the vibrancy of the mobile industry on a global basis. This is reflected in Sennari's nomination for the 2006 Awards."

Winners of GSMA's annual award program will be announced during the 3GSM World Conference in Barcelona on Feb. 14.

Currently, Sennari works with a number of carriers in the UK, including Vodafone and T-Mobile, and will be announcing more in Q1 and Q2.

For more information about Sennari visit http://www.sennari.com/. 

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